As they spend time getting to know your business, they'll increase their dwell time on your page, which sends a positive signal to Google that your page is relevant. Text without headings is terrible to read. Headings and subheadings are the most important anchor points a reader has in the …

Site speed is especially important for mobile users, as most mobile devices offer slower loading times than comparable desktop connections. They can also be difficult to remove, making them an even stronger negative strategy. Get out and about with the kids to York this weekend. Long InfoHost keywords are specific …

Let's be clear, though: there's never a guarantee of a page one or #1 rank, and with SEO guidelines changing all the time, search engine rankings change with them. Yes, it can work, but it?s not something you have control over. Does presentation designers really work? It HeatAll better …

It is very important that you are careful about the various Google search engine guidelines on creating content. SEO is very simple, and unless you're a very large company it's probably not worth hiring somebody else to do. Blogging is a great way to stay up to date while easily …

Usually duplicate content is bad. Google filters it out and links and social signals are split over several different URLs even if the content is the same. And the major definitive terms in your query are keywords. The maintenance phase takes care of problems (minor and major) found in the …

Ideally, your content is just a gateway that leads a user from a search to your website, entertains or informs them, and then guides them to tour the rest of your site for their needs. Hence - Search Engine Optimisation or SEO. Those new to SEO think that this kind of …

What's more, these keywords can really help you to understand your customers' intentions. Over time, you'll develop an optimized, online marketing program that you can monitor and tweak as needed. To start SEO for a webpage, first choose one target keyword. The primary phrase should be relevant to the topic …

If your budget only allows for one person to run marketing, the novice will generally work the hardest and cover the most ground. Is your homepage title tag duplicated on another web page? The right content can attract the right users through your business funnel. My grandson would love a …

If you want to link to somebody but you don't want it to count as a vote (you don't want to pass link-juice), or you support user-generated content and want to deter spammers, you can use a nofollow link. Google says it discounts the value of those links. I'm not …