Using traffic estimation tools in conjunction with offsite SEO

To save costs, marketers can automate tweets so that posts are generated on a regular basis; however, followers soon discover that the company does not answer their responses. Some companies have tried to produce a definitive "authority" score, like Moz's MozRank, but since Google doesn't explicitly publish its ranking algorithm …

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Never changing web 2.0 will eventually destroy you

The easiest way to do this is to read your own website. If the Google bot goes through your website and manages to access all sub-pages within just a few clicks, it can use its limited crawl budget to scan and index more pages. Optimizing the click path pays off …

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